Made with Australian goat milk

At Bubs we continually review and improve our products to ensure they reflect the latest industry best practice. As a result, we have improved the formulation of our stages 1, 2 and 3 products by switching our goat milk supply to Australian sources, and adding more goodness to it. We have increased the amount of Omega 3 (DHA) ,Omega 6 (ARA) and the prebiotic (GOS).

We have also changed the source of some of these ingredients. For example, the most common source of DHA and ARA is Fish Oil, but we are now sourcing them from plants! This has improved the taste of our products and removed the fish as a possible allergen.

The Prebiotics can be extracted from multiple sources, some from milk, some from plants. We have removed the FOS (Fructo-Oligosaccharide) in order to maximise the usage of GOS (Glacto-Oligosaccharide), which comes from milk.

Goat milk production in Australia has historically been limited. There simply wasn’t enough of it to fulfil our requirements. We had to import Goat Milk from New Zealand and the Netherlands to meet our production demand.

We weren’t completely satisfied with this, and thought we needed to do something about it. We started working with farmers a number of years ago on increasing their herd size and production volume of goat milk. Not only did they support and believe in our mission, but they proactively invested, and adopted new techniques to make milk of high-quality standards. This got us to the point, in early 2019, where we were able to make our Formula solely from Australian milk.

We are lucky to have a great group of local farmers who are an integral part of our journey. We support them, they support us, and we will continue to work together on growing this industry in Australia.

These changes have been made to improve our existing formulation and give your bub the best nutrients that reflect the latest scientific studies and industry innovation.

You may notice our new gold A2 goat protein icon on our packaging. This refers to Goat Milk’s natural A2 protein.

A2 goat protein benefits bubs as it’s easier on the digestive system, and less likely to cause inflammation. This means that by consuming goat milk formula, there’s less pressure on their little digestive system, and more time for all the good nutrition to get to work.

We aim to use Australian ingredients where possible, and proudly have the highest Australian ingredients % of any goat formula product on the market. However, given the complexity and the scientific nature of making infant formula, we cannot source 100% of our ingredients from Australia. We require very specific ingredients that are simply not available from Australian sources. These come from reputable sources only.

On our packaging, we quote an average % of Australian ingredients due to the seasonality of supply. Milk is a natural product, and the composition changes with the season. Sometimes it has more protein, sometimes less fat, etc.,so we need to adjust the addition rate of ingredients to offset the natural variation, and some of the ingredients we use to do that are imported.

We have improved our manufacturing process by adopting what we call a single step process. This simply means using fresh milk, adding other ingredients to it, and turning it into formula. We are the FIRST in Australia to use single step process to produce goat infant formula from farm-fresh goat milk. This process delivers fresher product, and better taste.

All babies react to changes in formula differently. Due to the sensitivity of their tiny tummy, they may experience some changes in their stools due to the increased level of dietary fibre (GOS). However, the baby’s digestive system will settle down. If your baby’s symptoms persist, seek advice from your healthcare professional.

Bubs infant formula and follow-on formula contain palm oil that is certified sustainable. Our palm oil does not impact wildlife.

We use palm oil in our infant formula and follow-on formula as it has the correct composition of fatty acids required by law to be present in infant formula so it can meet the nutritional requirements of babies. Palm oil is a reliable source of these fatty acids due to its high quality.

We pride ourselves on using the best ingredients in our products and only source our palm oil from a reputable supplier with vertically integrated palm oil production, making it fully traceable and sustainable.